Introductions for Masters of Design

Academics at the University of Oxford published a report on the The Future of Employment (September 2013) which investigated the likelihood that advanced technologies, or robots, would take over humans in different professions. They used 700 professions in their survey to reveal the most probable professions that would lose the need for humans. In first position were telemarketers, to which watch repairs took 6th position and referees and umpires 18th. With progressive technologies, can these professions be automated by Artificial Intelligence? For example, camera technology could potentially take over the need for a referee and umpire.

On the opposite end of the scale, design and creativity roles stand out as unlikely to be taken over by AI. Ranking at the bottom of the scale were visual communicators and art directors at 95th. Graphic Designers ranked 161stleast likely to be taken over by robots.

In a Masters of Design interview series, book printing services company: Precision Printing has explored the professional field of design from the perspective of five design professionals. The aim of each interview is to gain an insight into their profession and what inspires their creativity, to establish why the quality of design produced by humans may never be replicated to the same degree by a robot.

In a report by the University of Oxford, The Future of Employment, in September 2013, academics investigated a sample of 700 professions to establish the likelihood that advanced technologies could take over the need for humans in different professions.

The report revealed the top 20 roles that are the most likely to be taken over by robots. The most probable candidates?

  • Telemarketers took first place.
  • Watch repairers were the 6th most likely.
  • Referees and umpires took 18th position.

Whilst some human roles are seemingly easy to replace by technologies, it seems that visual communicators are at the opposite end of the scale. Art directors rank at 95th and graphic designers 161st least likely to be automated by Artificial Intelligence.

But what makes design and creativity so hard to replicate?

In a Masters of Design interview series by book printing services provider: Precision Printing, a selection of five design professionals offer unique insights into how their minds work, what inspires them, and how they fuel their creativity. The interviews aim to show how a humans inventiveness and level of creativity might never be replicated to the same quality.

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